Top Selling Smartphone Brands in the Last 3 Months Announced (Samsung and Xiaomi Outperformed Their Competitors)

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Eray Kalelioglu
-2 months ago
4 min reading time
Counterpoint investigated the smartphone sales in the second quarter of 2021 and how these sales were reflected on companies.
According to the research, the shining stars of the last quarter were Samsung and Xiaomi.
Counterpoint, which finds its place in our news with the researches it carries out from time to time , announced the smartphone sales figures for the second
quarter of 2021.
explained. Statements made by the company reveal that the global smartphone market has grown by 19 percent this year. However, smartphones
There was a slight decrease in wholesale shipments. The reason for this is the slowdown of production due to the chip crisis. However, even in this process,
329 million units
The smartphone has been sold.
The most striking name of the research was undoubtedly South Korean technology giant Samsung. Because the company sold 58 million smartphones.
significantly increased the amount of sales compared to the same period of the previous year. However, Samsung's market share decreased from 22 percent
to 18 percent. well
Consumers are much more oriented towards other brands.
The top-selling smartphone brands in the second quarter of 2021 are as follows
counterpoint
list of 6 items

Samsung: 58 million

Xiaomi: 53 million

Apple: 49 million

OPPO: 34 million

Vivo: 33 million

Other brands: 103 million
list end
When we compare the data of 2021 with the previous year, we see that there has been an increase in shipments in all leading brands. The number one reason
for this is
Of course, the coronavirus epidemic. Intense restrictions and uncertainty in the same period of last year pushed people to save. Now this
The fact that the situation is left behind seems to push the consumer to spend money again.
According to the research conducted by Counterpoint, in the same period of last year; Samsung 54 million, Xiaomi 26 million, Apple 38 million, OPPO 25
million, Vivo
It had shipped 23 million smartphones. These figures reveal that the real champion of the past year is Xiaomi.
Because the company has doubled its global shipments, exceeding the 50 million mark for the first time in its history. This is Xiaomi's second largest
smartphone in the world.
company earned its title.
Sold phones brought companies around $96 billion
counterpoint
The research also reveals how much money companies make from these smartphone shipments. To this, the smart business carried out in the second quarter
Phone sales brought companies around $96 billion into their coffers. Most of this money went to Apple's vault. company in order
Samsung, Xiaomi, OPPO, Vivo and other brands followed. Xiaomi, OPPO and Vivo had very close market shares to each other.
Apple received 41 percent of the revenue from smartphones in the second quarter of 2021. Samsung's share here was around 15 percent.
Xiaomi, OPPO, and Vivo took the 9 percent of the pie, while other companies were all able to cash in 17 percent of the global market as revenue.
 
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